The first artist from the Pop genre to analyze is Bruno Mars:
He is an incredibly successful artist, awards wise, he has won, an American Music Award for Favourite Pop Artist, Billboard award for best radio song, A Brit award for best male artist, An Echo Award for Best International Pop Artist, A Grammy Award for best performance and the list goes on with also tons of nominations for awards... The reasons he is so popular besides his singing, is from his music videos, his first ever video 'Just The Way You Are' was an incredibly successful music video, it got over 300,000,000 million views on YouTube, because it was a new style of music video.
The video consisted of Bruno Mars moving around this tape to create a photo or a moving image of himself or the girl he was talking about, his videos are one reason he is successful because they are so diverse and different to the norm of pop videos.
The second artist from the Pop genre to analyze is Jason Derulo:
He has won a teen choice award for best RnB/Pop album and he has over 500,000,000 Million YouTube views. The reason he is successful is because of his music videos as well as his talent, his music videos really help him promote himself because they are very specific and direct to his target audience, most of his videos include some sort of love story or a video with just women... Everywhere. He is a incredibly talented dancer as well which also attracts people to watch him.
The third artist from the Pop genre to analyse is Taylor Swift:
Taylor Swift is an incredibly successful artist, she has won 7 Grammy's, 11 American music awards, 12 Billboard awards. 3 MTV music awards, 4 People's choice awards and 18 Teen choice awards. The reason Taylor Swift is so successful is because of her unique music style, she brings country and pop together and it was targeted at a niche audience which then spread to millions and now she has a huge fan base.
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